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Your attitude that you show up with each day has a lasting impact on your behavior that affects your outcomes. A person's attitude is an expression of their mindset at any time and in any given situation. Your attitude represents a feeling that can be changed instantly or maintained for a lifetime.

Why is this important?

It is important to understand the attitudes of the most successful business owners so you can emulate them and move your business forward.

Let's begin.

1) Success Business owners are passionate about the success/value they can create. Unsuccessful ones are more passionate about watching people on TV live out their dreams in sports, movies shows etc. than actually going out and creating the life they want.

Action Steps:

Consider any major success story - what did they have in common?

· Passion for the value they could create.

· Ask yourself am I really passionate about my project?

· Is this passion sufficient to take me through all the ups and downs that I can expect in growing and scaling my business?

· If the passion is really not there - stop and rethink your next move carefully.

· As the old expression goes - "Don't climb your business ladder to only learn it is leaning against the wrong wall".

2) Successful owners maintain a positive mental attitude as a steady state condition. Unsuccessful ones have a mental state that changes and varies with outside circumstances.

Why is this important?

Many times in life you rise and fall to your level of expectations.

If you start with a Negative Mental Attitude you are likely to not fully apply yourself and get results consistent with your expectations.

Life is too short to be grumpy and you will attract other people who are also grumpy and will pull you down.

A positive mental attitude is not sufficient but it is a requirement to succeed.

Action Steps:

· Change your attitude right now by focusing all your thinking on what you are grateful for.

· You cannot maintain two completely different thoughts in your mind at the same time.

3) Successful owners are hyper consciousness about what they are thinking and their attitude at any given point in time. When they feel their attitude turning towards the worse they take massive evasive action to change their attitude since they know their attitude determines their altitude in life. Unsuccessful Business owners allow their emotions derived from their environment to run unchecked. They pay little attention to what they are thinking about and emotionally move with the current. Unsuccessful Business owners are not in control of their mental state.

Action Step:

· Take time at multiple points during the day and ask yourself: "What are my thoughts and feelings on ________ (the most pressing issue for you right now).

· Journal those thoughts and then analyze why you think the way you do.

4) Successful Business owners understand the importance of understanding the root of fear so they can eliminate it before it impacts their attitude. Successful Business owners have an abundance-oriented attitude and believe there is more than enough for everyone. Unsuccessful ones never get to the root of their fears and correspondingly their attitude is impacted. Unsuccessful Business owners have a scarcity-oriented attitude and believe that the pie is only so big - for them to prosper someone must suffer.

Action Steps:

· Write down a list of what you are fearful of.

· Separate the fears into two columns.

· Those that are rational with real consequences and those that are not rational without real consequences.

· For example jumping out of a perfectly good airplane to sky dive is a rational fear - you could die.

· Speaking to a group of 1000 industry peers at a conference is an irrational fear.

5) Successful Business owners have a can do attitude and focus on what they want irrespective of the odds. Unsuccessful ones allow the statistics of others to shape what they believe is possible and often settle in life.

Action Steps:

· Write down very clearly what you want and why you want it.

· Now go deeper and ask the question why again - you will soon discover your internal core motivation and it is this motivation that you need to harness to drive you through to achieve what you want.

· Pay no attention to the Nay Sayers and those that tell you why the odds are against you - they have already given up on their dreams and consider themselves to be "practical".

6) Successful Business owners maintain an attitude of true collaboration and cooperation with others because the notion of competition while important is not the primary focus. Successful Business owners preoccupy their mind with offering incredible service as a way to differentiate themselves and be selected by the market. Unsuccessful Business owners believe that competition is the primary focus and their attitude is they must beat their competitors into the ground. Unsuccessful Business owners preoccupy their mind with how they can hurt the competition and by accident win new customers.

Action Step:

· Develop the ideal customer journey path for your client.

· Vividly imagine how a district and delightful experience can be crafted to meet your customer where they are to help them get to where they want to go.

· Focus 100% on the customer problem and anticipating their needs because you understand them so well.

7) Successful Business owners maintain a balanced attitude and seldom allow events in life to be taken personally. They look at life's events objectively and are careful with the labels they use. Unsuccessful Business owners love to assign labels to everything and often get very excited because they take everything personally.

Action Step:

· Exercise your intellectual asset of Perception - whenever you examine a new idea - turn it over in your mind to see things from all perspectives.

· Be very careful before you assign a label to something as being "good" or as being "bad" because these choices impact your thinking downstream.

· For example if you lose a key customer and associated this as a "Terrible Loss" you cut your mind off from understating why they left and what can be done to improve the customer experience to:

· retain the rest of your clients and

· To innovate your service to attract more clients.

8) Successful owners maintain an attitude rooted in humility. Their inner self does not need this validation. Unsuccessful owners win so seldom that they want the whole world to acknowledge how great they are when it happens. Their sensitive inner self needs this validation

Action Steps:

· Objectively look at how you respond to wins and loses relative to your interactions with others

· Do you boast about your wins or are a quietly confident individual?

· Consider asking those that are very close to you this question and see what they say.

9) Successful Business owners maintain an attitude that is open to being wrong. Unsuccessful Business owners believe they are seldom wrong because they are so smart and accomplished

Action Steps:

· Make a list of mistakes you have made or were wrong about your business.

· Take a look at your financial statements and ask yourself this question again. If you struggle to see your weakness you will never address it or compensate for it through smart hires.

When you change your thoughts, actions and habits your whole life and business will change. To move you through this process, I regularly share ideas and strategies that you can implement today. One aspect of success is your career and business. Individuals who have joined early stage companies or decided to start their own company have created the majority of financial wealth. Click on http://www.RayStendall.com to watch a short video lesson about how you can drive profitable growth through building, marketing and selling products so you too can have the life you have always dreamed of.

Author:  Ray Stendall
Mr. Stendall is the President & CEO of Ray Stendall International, Inc. a San Diego-based consulting office. He is also the Publisher of Customer Engagement Magazine, Author, Activist, and board member of the Financial Policy Council.
Mr. Stendall works with small High Technology Businesses to Sell More, Save Time and Get Organized using Sales and Marketing Automation Systems and Best Practices. This approach allows his customers to make the process Acquiring and Retaining Customers easier and more predictable.

5 Ways to Protect Your Most essential commodity

Not too long ago I was at a leadership conference where one of the keynotes talked about protecting the entrepreneurs’ greatest commodity – our energy. Suzanne’s key comment was “how you spend your energy is how you measure your success.”

Boy did that strike a cord!

Why? Because every entrepreneur I know at some point on their ascent to success has to take a look at how they have used (or abused) their most vital lifeline – their energy.

Think about it. As an entrepreneur we are everything to our company. We are the creative spark, the leader, the manager, the product fulfiller, the customer service rep, the sales and marketing team (you get the point, right?) The one thing that keeps us going is our energy. What do we do if our energy is gone?

Let’s take a look at Sue. Sue has been going non-stop for months. She sleeps about 4 hours a night, has 15 – 20 crises a day, and truly believes that every single idea she has is a million-dollars waiting to happen. So every idea must be completed yesterday. Sue’s husband and friends haven’t seen her in weeks. She can’t possibly slow down for food, let alone a social event.

One day Sue finds herself feeling a bit sluggish. Pushing through it (I mean she is a super-hero after all, what’s a little tiredness) she finds herself two weeks later with a little cold. The cold turns into a chronic illness that takes over her life and takes down her momentum. Confused, frustrated and overwhelmed, Sue finds that she can barely get up to eat, let alone accomplish any work.

Now this may sound a bit extreme – but is it really? I don’t think so. I can’t tell you how many people I know who have literally been drop-kicked out of the game because their energy gave out. They got sick, tired, and depleted. (Yes, I admit, me too.)

So how do we protect this most vital commodity that is so precious? Here are a few ideas.

  1. Always take care of yourself first. No matter what. No excuses. Workout at the gym, eat healthy, meditate, have down time, or get a massage once a month. You must take care of yourself. It’s a lot less expensive to invest in your energy when you are healthy than if you are sick.
  2. Don’t Try to Do Everything Alone. It’s exhausting. It’s overwhelming. And any successful person will tell you it’s impossible. Figure out a way to start delegating and getting support. Learn to apply the golden delegation rule of “opportunity cost.” If you can’t do it well and it costs someone else less to do it, outsource it!
  3. Learn to Say No. Oh this one is SO hard for most of us. You have to say no sometimes in order to support the “greater yes.” That means, in order to achieve our goals we have to say no to other people’s requests sometimes. It’s OK; you will still be loved and needed if you can’t do it all.
  4. Know what’s Important. And even more critically, what’s not. If it doesn’t fit with your passion, values and goals, don’t do it. No matter what. Someone else will do it and everything will be just fine.
  5. Release Tolerations. Tolerations are the things you put up with. Incomplete decisions, negative people, broken items, unresolved issues, etc. Tolerations can be HUGE energy drains, especially when it goes on and on. Make a plan to handle the tolerations in your life.

One example of how I protect my energy: After I give a presentation or attend a long conference, I always book a day or two off from the office. I’ll usually get a massage. I’ll use the time to put into action the nuggets from the event. If I skip it, I find I’m completely loopy and exhausted and worthless to my clients.

In Suzanne’s keynote presentation, she wrapped up by saying “get a sense of humor.” I couldn’t agree more. The world is only as frustrating as we see it. When we go through life with a sense of humor, we can find the thread of joy in any situation. I found in my own life that infusing every situation with laughter could always take the stress away.

Life is too short to waste our most precious commodity. Protect your energy and you will see how your success multiplies. Deplete it and you will see your success shrink. The choice is yours. I hope you chose to be good to yourself.

Melanie Benson Strick, The Entrepreneur's Success Coach, teaches entrepreneurs how to stop feeling overwhelmed so they can create more money, more freedom and more prestige.Co-author of Visionary Women Inspiring the World: 12 Paths to Personal Power and contributing author to Entrepreneurial Spirits , Melanie is co-creator of The Unstoppable Goals Method: How To Turn Your Ideas into Income in 90 Days. If you are ready to experience a breakthrough in your business, sign up for a 25-minute personalized “Business Breakthrough” by emailing us at assist@successconnections.com. Success Connections
Melanie Benson Strick
14320 Ventura Blvd., #222
Sherman Oaks, CA 91423
Telephone: (
877) 830-3139
info@successconnections.com