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Secrets for Generating Maximum Attention-Getting Power in Your Ads

1. Size matters.

The purpose of a headline or subhead is to seize the reader's attention. Larger and bolder heads generally seize attention better than smaller, lighter ones.

2. Dazzle 'em with color.

The judicious use of color can add big impact to your headlines and other attention-getting copy. Entire libraries of books have been written on color psychology. In a nutshell, most say that cold colors - blues and pastels, for example - tend to relax us. Hotter colors - highly saturated oranges, reds, and earth tones - warm us up.

3. Look him in the eye.

Since we were kids, we've been taught to look at people who are talking to us. And we've been taught that people who do not look us in the eye are not to be trusted. Including a photo of a person talking to your reader - and putting the headline in that person's voice - is a powerful way to seize a prospect's attention.

4. Less is more.

Too many graphic devices will only serve to confuse the eye. When everything is emphasized, nothing stands out. Create a focal point - the main headline - and drive the reader's eye to it.

- Clayton Makepeace

[ Clayton Makepeace offers help in reaping maximum profits through the Internet, direct mail, and print advertising every week in his e-zine The Total Package. Learn his surprising secrets that have doubled and quadrupled his clients' profits in his Quick-start copywriting system.]

Fresh input for your business

Want a fresh perspective on what you should be doing in your business?

These two free Reports, just could be the answer ...
* 7 Keys To Successful Offshore Outsourcing – written by an outsourcing specialist based in the Philippines. He shares what is required before you jump into using outsourcing services from there -  in fact from any offshore center.

* 10 Things You Should Be Doing In Your Business TODAY – written by a former VP Marketing Bank of America who identifies key areas which are often overlooked  by many business owners and entrepreneurs.

Both of these are free Reports so go over and download them at: http://bit.ly/VABjGM

I am sure that you will enjoy the perspectives they share, especially the fact that each area can be addressed step-by-step.http://bit.ly/VABjGM

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Back by Popular Demand – Self Improvement Gifts 6

With so many giveaway events going on at the moment it's difficult to know which
are the best to participate in for MAXIMUM results, as I'm sure you will agree.

But let me ask you this....

Do you know what the secret formula behind every successful giveaway is? I'm talking one that's capable of adding HUNDREDS of highly targeted subscribers to your list?

It's A Reputable Expert + A Unique "Twist"

So how about THREE reputable personal growth experts, with the knowledge and the experience needed to attract an avalanche of PROVEN buyers, in a multi-billion dollar niche!

Take a look for yourself:

http://bit.ly/uxHxZZ

And it doesn't stop there!

This event has been PROVEN to help savvy entrepreneurs like you and me build massive lists for the past 5 years.

In fact last year almost 25,000 members joined the event, so I have no hesitation in recommending this one whatsoever!

It's FREE to join so you have NOTHING to lose and a lot to gain.....Like a HUGE list.

Be sure to take a look at the available upgrades, because i just know that as soonas you have seen the benefits that come with upgrading and experienced the return on investment first hand...

You will NEVER enter another ANNUAL Self Improvement Giveaway as a free member ever again.

http://bit.ly/uxHxZZ

And if you have never taken part in JV giveaways before, then this is going to be a real eye-opener for you.

http://bit.ly/uxHxZZ

Here's To Your Success In 2012!

Bronwyn

P.S. This unparalleled event ONLY happens once a year so I strongly encourage you to jump on board before it's too late..

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Join this giveaway and build your list

It's that MAGICAL time of year again.

THE ONE you and many others have been waiting for all year long!

NO...I'm not talking about Christmas.

I'm talking about the 6TH ANNUAL Self Improvement Gifts Giveaway event...

And I for one, am honored to be the bearer of such good news.

http://bit.ly/uxHxZZ

This year Stephanie Mulac, Dr. Joe Rubino and Carolyn Hansen are offering
a multitude of generous prizes, that are guaranteed to EXCEED all expectations!!!

Are you ready for this?

The following prizes will be awarded to the JV's who refer the most TOTAL referrals (JV's and Members)

#1 - Grand Prize:
250,000 Solo mailing

#2 - Second Prize:
25,000+ Solo Mailing

#3 - Third Prize:
10,000 Solo Mailing

And the TOP referrer of JV partners will walk away with a MASSIVE...

#1 - 150K Solo Mailing

PLUS there will be a top 30 drawing for the chance to win an affiliate mailing!

Last year almost 25,000 members joined the event, so I think it's safe to say that this is the BIGGEST list building event you will ever take part in.

http://bit.ly/uxHxZZ

Not only has the event been PROVEN time and time again to help savvy entrepreneurs build MASSIVE lists each and every year, for the past 5 years without fail...

Over $15,000 in commissions were paid out last year and there's no reason why you can't get your share as a valued JV partner this year!

Not an opportunity to be missed, I'm sure you will agree?

http://bit.ly/uxHxZZ

You have NOTHING to lose and so much to gain, like building a profitable list in a multi-billion dollar niche...

The PERFECT start to a new year!

As always, it's FREE to join but I would strongly encourage you to look at the optional upgrades...

There were over 950+ gifts in last year's event and those who recognized the benefits of upgrading had their gift seen more frequently by all 25,000 members...

A TOTAL no-brainer that WILL increase your visibility to an avalanche of PROVEN buyers, especially given the unprecedented number of gifts last year...

And something tells me that year is going to be even BIGGER!

Here's To Your Success In 2012!

Bronwyn

P.S. Did I mention that this event ONLY happens once a year, so now is the time to jump on board before it's too late:

http://bit.ly/uxHxZZ
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3 things Ita Buttrose can teach us about business

If you think that the main thing you can learn from Ita Buttrose is how to dress well and maintain grace and poise under incredible pressure, think again. Here are three things you can learn from Ita Buttrose about growing your small business.

As I watched Asher Keddie playing Ita Buttrose in ABC-TV’s Paper Giants – the birth of Cleo, I was literally moved to tears. What an inspiration Ita was – and is. And what a great marketing brain she has. Now if you’re wondering what on earth that has to do with growing or marketing a small business, then in just a moment I’ll tell you. => http://bit.ly/k1W094

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212 degree service

Someone once said, "Life is like a game of tennis. The player who serves well seldom loses." The same can be said for any business on the planet. There are many books written about service, however, this one keeps it simple. 212º Service presents 10 simple, but engaging rules of service that can be read by every member of your team in less than 30 minutes.
This book is written specifically for businesses and is all about creating a service culture. In case you are not familiar with the 212º concept, here it is in a nutshell:
At 211º water is hot. At 212º, it boils. And with boiling water, comes steam. And steam can power a locomotive. The one extra degree makes the difference. This simple analogy reflects the ultimate definition of excellence. Because it's the one extra degree of effort, in business and life, that can separate the good from the great.
This book is written with real life examples that will have your team coming up with ideas that apply specifically to your industry.
Click here to get all the details and look inside the book
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What women (business owners) really want…

If you are a woman, you already know how vital quality time with your girlfriends is to your happiness. In fact, scientists say women have a specific way of coping with stress called "tend-and-befriend" -- where we seek comfort specifically with other women. The results? Better health, increased satisfaction with life, and better performance.

In her years of coaching women entrepreneurs, millionaire mentor Ali Brown experienced firsthand that those who give themselves a supportive community of successful business owners succeed FAR faster and further than those who try to go at it alone.

And that's why Ali created SHINE -- her powerful three-day LIVE conference for women entrepreneurs (in Dallas, Texas, November 2-4, 2011). Learn more here:
http://bit.ly/eBvbBY

At Shine, Ali will lead you and hundreds of other entrepreneurial women through your own reinvention at all levels. It's an exciting LIVE experience designed to give you the new ideas, tools, and how-tos you need right now to propel your business and life to new heights.

Whether you're an advanced business owner or you're just starting to explore becoming an entrepreneur, SHINE 2011 will deliver up-to-the-minute business strategies, passionate inspiration, and networking that's bar none.

IMPORTANT: SHINE Early Bird Registration ends on Tuesday. That means you only have 4 DAYS LEFT to SAVE $200 on your SHINE registration (AND you get to bring a friend along for free!)

So, see the BRAND NEW Shine website, hear the amazing new Shine song, and register today for the time of your life here:
http://bit.ly/eBvbBY

P.S. -- Remember, that deadline is Tuesday, March 15 at midnight.
That's when registration prices for Shine go UP, so make sure you lock in your $200 savings TODAY. Plus, Ali's making it super easy for you to save your seat with easy monthly payment plan options too! Learn more here:
http://bit.ly/eBvbBY

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What We All Can Learn From China's Business Leaders

They know the best ways to keep their eyes open.

Over more than 30 years, the chief executives of Chinese companies have risen from pariahs to role models in a rapidly changing world. I recently interviewed 15 top Chinese corporate leaders, and found that they have important lessons to teach us in the West. They especially show an underlying ability to broaden their thinking and integrate perspectives. They reveal three perspective-taking practices are essential for leading change and that can prove of value to leaders everywhere:

more ...http://bit.ly/hyMQOg

Filling Boot Camps with Happy Campers

with Darren LaCroix

What’s so special about a boot camp?
On the one hand, a boot camp is just a focused training, like a seminar or a workshop.
But on the other hand, “boot camp” conveys the rigor and strong sense of purpose of military basic training, where the term comes from. It gives the aura of intense, thorough, no-BS instruction, with practice and drilling to insure that the desired result is achieved.
People look at a boot camp as a challenge, but one they will benefit from. So when they want to learn a lot in a short period of time, the term “boot camp” resonates more powerfully than “seminar” or “workshop.”
How can you create and promote a boot camp that will attract, and satisfy, paying customers? How can you offer programs for individuals and not lose your shirt in the process? What are the best practices in promoting and producing these events?

Darren LaCroix will share his successful ideas and techniques with us. Darren has been offering boot camps (his are called Champ Camps) for 12 years. He’ll share what he’s learned to make them successful and what to avoid.

You will learn how to:
• design and execute your marketing campaign to get people to attend
• give away seats to bring you more revenue
• joint venture with co-presenters
• ensure people walk away with high value *and* buy your products
• get a meeting professional to take care of hotel logistics without paying him/her a dime
• get eager volunteers to help set up and break down
• make sure everyone is singing Kumbaya at the end of the camp

Get all the information here => http://bit.ly/gGONDl