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Technique, Style, and Strategy from America's Top Speaking Coach

The Power Presenter: Technique, Style, and Strategy from America's Top Speaking Coach

Jerry Weissman

Learn the successful presentation techniques used in over 500 IPO road shows and featured in The Wall Street Journal and Fast Company.

Filled with illustrative case studies of Barack Obama, Ronald Reagan, George W. Bush, John F. Kennedy, and many others, The Power Presenter will bring out the best in anyone who has to stand and deliver.
Readers of The Power Presenter will have access to video clips referenced in the book. => http://bit.ly/ICHA1E

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Quotation about Public Speaking

It usually takes more than three weeks to prepare a good impromptu speech.

~~ Mark Twain

(Thank you so much for your insight, Sir, again!!)

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Be confident in becoming a Speaker, not a PowerPointer

So much is written about the problems of PowerPoint. There are so many lists of dos and don’ts for PowerPoint presentations. But in the end, the answer to producing an engaging, successful presentation actually does not originate in the use of PowerPoint itself. It originates in the speaking skills. Good PowerPoint presentations are presented by people who are good speakers first, and who apply those skills to their PowerPoint as well.

A good speaker does not allow PowerPoint to be a wall to put between themselves and the audience. She uses it as a visual aid to the words and the presentation style of the speech. It is not the dominating feature of her presentation. It has to be the speaker, who leaves the impact and the memories with the audience, not the PowerPoint slides, excellent though they may be. Her speaking skills will make the difference. PowerPoint simply supplements them.

With or without PowerPoint, a good speaker will respect his audience. He will prepare the speech so that he can give full attention to the audience and engage fully with them. If he is reading his slides, or using them as a memory prompt, then that respect is obviously diminished. Did he care so little for this audience and this occasion that he could not be bothered to fix his material in his head so that he could engage with them?

With or without PowerPoint, a good speaker will be able to engage with her audience using many techniques. Speaking is so much more than the words used. If it were not, then those words could be put on the slides and emailed or printed and posted. Making a presentation in person gives you a vastly increased chance of persuading, inspiring or affecting your audience with all sorts of vocal, content and presentation techniques that are completely impossible with words alone. So if you put all of the words on the slides, or many of the words, then the attention of the audience is focussed on those words and you waste the power of your presentation techniques.

With or without PowerPoint, a good speaker has the skills to maintain attention and engagement. This negates the need for flashy, distracting animation. It negates the need for multiple slides for each point. The slides should be unobtrusive and supportive of the spoken word, not the focal point of engagement and attention.

With or without PowerPoint, a good speaker is prepared. In PowerPoint, this means having words in a font size suitable to the room so that they can be read easily by anyone in the audience.
She knows how to use the equipment and has set it up and tested it, if at all possible before the presentation begins.
She can adapt her presentation to allow for audience interaction. The presentation is flexible so that she can respond to questions and obvious needs specific to this audience.

She has spent the time necessary to make the slides as effective as possible. This means giving time to design, ensuring all backgrounds, layouts and font are consistent. It means ensuring that the backgrounds are simple and do not create distraction from the main point and image. It means choosing images and words that support the message and no more. It also means choosing images that will appeal to this particular audience as well as establishing the brand and personal image that she chooses to represent. None of this can be done successfully by either putting the presentation together at the last minute or chopping pieces from other presentations that were not designed for this audience or situation.

All of these attributes of a good speaker – respect for an audience, being able to engage an audience, and being prepared - are also what make a PowerPoint presentation successful.
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(c) Bronwyn Ritchie
If you want to include this article in your publication. please do. but please include the following information with it:

Bronwyn Ritchie is a professional librarian, writer, award-winning speaker and trainer. She is a certified corporate trainer and speech contest judge with POWERtalk, a certified World Class Speaking coach, and has had 30 years experience speaking to audiences and training in public speaking. In just 6 months time, you could be well on the way to being confident, admired, successful, rehired. Click here for her 30 speaking tips FREE. Join now or go to http://www.30speakingtips.com 

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Overcome obstacles and convey your message with confidence, poise, and persuasiveness

The 7 Principles of Public Speaking

Richard Zeoli

With The 7 Principles of Public Speaking, Richard Zeoli makes the common sense, gimmick-free program he’s offered to business leaders and political candidates available to everyone. => http://bit.ly/IjaYFJ

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Quotation about public speaking

“No more than six words on a slide. Ever. There is no presentation so complex that this rule needs to be broken.”

– Seth Godin

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Friday freebie – "Ten Secrets to Keeping Audience Attention"

Have you grabbed a copy of my free report yet? ..."Ten Secrets to Keeping Audience Attention"
... how to keep your audience focussed on you and your message and not on their iphones, laptops or neighbours
... 3 ways to design your presentation so that each person in the audience feels you care especially about them
... how to avoid the panic of realising you are losing your audience
and more!
You can get it here =>http://bit.ly/y9RI0s

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Public Speaking success comes from knowing your audience

Your audience knows whether you are speaking to them, of just presenting information. They will either feel the connection or tune out very quickly. With any conversation, whether it be informal or a formally presented speech or something in between, you keep that conversation going by choosing things to talk about that interest the other person, get them responding. So you need to know what interests your audience, what they will respond to.

This is what underlies the construction of most of your content.

It is the reason to talk about the benefits of a product instead of the features.

It is the reason to use language the audience understands.  Look at your technical terms, and any jargon that they may not understand. Use examples, stories, quotes and other support material that has relevance to their lives and their interests. You will keep their attention and their interest.

And if your presentation has been advertised in media or in a conference program, the material in that advertising is what drew people to your session, so try to stick to it, or they will disengage very quickly.
 So research you audience before you create your presentation if you can.

 Find out as much as you can – their age range, gender, income levels, dreams, needs, wants, culture.

 You can gain much from a registration form.

 You can ask the event manager.

 In your preparation routine, you can mingle with them before your speech.

 Then you can use that information in constructing your speech. If you need to persuade, for example, you can use your knowledge of their interests and dreams.

 You will choose language that they understand, and that is not irritating or offensive to them, and subject matter to suit that audience - themes, supports, anecdotes all will be tailored to them. Find out how best to dress, speak and what will meet their needs, or solve their problems and you have the first step to keeping their attention.

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(c) Bronwyn Ritchie
If you want to include this article in your publication. please do. but please include the following information with it:

Bronwyn Ritchie is a professional librarian. writer. award-winning speaker and trainer. She is a certified corporate trainer and speech contest judge with POWERtalk, a certified World Class Speaking coach, and has had 30 years experience speaking to audiences and training in public speaking. In just 6 months time, you could be well on the way to being confident, admired, successful, rehired. Click here for 30 speaking tips FREE. Join now or go to http://www.30speakingtips.com 

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A clear, engaging guide, not only for those speaking to the business world.

Working the Room
by Nick Morgan

Through entertaining and insightful examples, Morgan illustrates a practical, three-part process—focusing on content development, rehearsal, and delivery—geared toward engaging an audience on every level: emotional, intellectual, and physical. Presenters from novices to seasoned orators will learn how to:

• Craft an "elevator speech" that concisely nails the key message.
• Prepare a compelling "story line."
• Rehearse effectively.
• Involve the audience.
• Choreograph body language to reinforce the core idea.
• Channel nervousness into positive energy and passion.
• Master the technical details of voice, posture, gesture, and motion during delivery.

Whether speaking to a handful of employees or a keynote audience of hundreds, anyone can use these principles to give speeches that challenge minds, impassion hearts, and empower audiences to change the world, one idea at a time. http://bit.ly/IwOYLn

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Thought for Thursday – public speaking

Mere words are cheap and plenty enough, but ideas that rouse and set multitudes thinking come as gold from the mines.
A. Owen Penny

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Book to Read: Secrets Of Superstar Speakers

Secrets Of Superstar Speakers: Wisdom from the Greatest Motivators of Our Time

Lilly Walters

Top speakers such as Anthony Robbins and Lou Holtz reveal how they work their magic. Using the same winning formula that propelled her Secrets of Successful Speakers to sales of over 85,000 copies, best-selling author Lilly Walters examines what makes the cream-of-the-crop motivational speakers stand above the rest. She interviews or does detailed profiles 19 superstars--including Maya Angelou, Les Brown, Jack Canfield, Deepak Chopra, Stephen Covey, Sir Winston Leonard Spenser Churchill, Elizabeth Dole, Mark Victor Hansen, Lou Holtz, Vince Lombardi, Sr. and Jr., Earl Nightingale, Norman Vincent Peale, Christopher Reeve, Anita Roddick, Tony Robbins, Brian Tracy, Dottie Walters, and Zig Ziglar. Perhaps more importantly, she interviews hundreds whose lives have been changed when they heard the words of these superstar speakers.