TED's secret to great public speaking

There's no single formula for a great talk, but there is a secret ingredient that all the best ones have in common.

TED Curator Chris Anderson shares this secret — along with four ways to make it work for you.

Do you have what it takes to share an idea worth spreading?

Simply

1. Focus on one major idea.

2. Give people a reason to care.

3. Build your idea with familiar concepts.

4. Make your idea worth sharing.